How To Market Your Telehealth Business
Simple steps to get started with branding and marketing your digital practice
If you have developed and launched your telehealth service, the next step is making sure it can be found online.
It doesn't matter how great your clinical skills are, or how awesome your telehealth tech set up is, if you don't know how to market your service, you will not be able to reach all of the people you wish to help.
This course is for you if you have already set up your allied health telehealth service, but are starting your marketing from scratch.
It is also for you if you have an exisiting practice, but need to improve your brand presence and get started with creating blogs, videos, digital products, and social media.
This course is probably not for you if you have an exisiting business with great branding, and you already create content, send marketing emails and post regularly to social media.
We understand you are busy, probably working at another job while you set up your online space, so this course can be worked through in your own time. You have access to the materials for 12 months.
How To Market Your Telehealth Business is designed to follow on from How To Set Up Your Telehealth Service.
If you need help with developing your telehealth concept, learning the legal and safety side of online consultations, working out which video platform to use and how to adapt your health profession to the online space, then you may wish to bundle this course with How To Set Up Your Telehealth Service.
Karen Finnin
How to get the most out of this course
Digital Audit: Is Your Telehealth Service Set Up for Marketing Success?
Define your brand essence
Fill your brand toolkit
A guide to the ultimate digital practice website
Form a bank of images that defines you and your service
Create blog content that matters and works
Create videos for the ultimate connection to your audience
Generate media interest and display logos on your site
Earn the trust of your patients with a genuine gift of value
Create a valuable product that you can exchange for an email address
Teach something once, impact many
Newsletters are out, so what is in?
Automations to build your community
Get started with your social media strategy...
Record all of the processes you carry out in your business
Digitally control information access across your team
Get your passwords back under control
Taking the next steps...